Celebrating 15 years
As well as working for retained clients I enjoy providing ad hoc PR and one-off project-based services (see a previous blog to find out more).
Recently my marketing associate, Hannah Thomson put me forward to help with PR for Acorn Ecology’s 15 year anniversary celebrations. I’ve known of Acorn Ecology for some years, and I have met founder Sue Searle at various networking events. So, it was a pleasure to hop on board to work with them for this project.
Sue set up Acorn Ecology in 2003 to provide ecological services to home owners, architects, developers and local authorities. Branches opened in Bristol and Guildford in 2014 to expand the geographical scope of the work of the company and bring new expertise to the team. In 2018, the business provides expert wildlife information for protected species such as bats, badgers and dormice. It is also one of the top training centres in the UK for ecology courses.
To celebrate the milestone, Acorn Ecology hosted a celebration at their premises in Westpoint.
Always key to such an event is photography. The talented Andrew Butler was available and as usual came up with the goods; shots of Sue on her own, with her team, with the guests and some images of the event taking place. The celebration included an interview with Sue, conducted by Cathy Towers, which informed the resulting press release.
The result was some nice coverage in Western Morning News, Exeter Living, Exeter Daily and Devon Life. At the same time, alternative press releases were sent to Guildford and Bristol media where the business has satellite offices.
And sometimes with a one off contract – there’s more to come. Another associate, Sharon Goble (who knows everyone there is to know in the local media) flagged Acorn Ecology up to Spotlight’s environmental correspondent, so hopefully we’ll see them talking bats on the TV sometime soon!